I offer bespoke coaching for endurance runners. I provide support and an individualised training program to help you train around your life, stay injury free, and achieve your goals. The programs I create are tailored to you as an individual. I can also include elements of Strength Training, depending on your needs.

I specialise in working with people to help manage illness or injury, or who are facing other difficulties in their life.

My approach

My approach is centred around positive encouragement. Running and training should be fun, and it should complement a wide range of interests that combine to enrich our lives. I aim to help runners stay injury free and above all enjoy their running. No pressure, no shaming, no negativity!

Training is all about quality, not quantity. You don’t need to run high-milage weeks to see improvements in your running fitness. I build programs that maximize the time you can give so you’re not running junk miles just for the sake of it. Don’t get me wrong, there are no short cuts to getting fitter and faster – you need to put the effort in. But the world of running training has moved on since the years of simply thinking high-milage equals success. Consistent high-milage, especially without structured cross-training, is very often a one way ticket to burnout and/or injury.

My experience

I am a fully insured England Athletics qualified Coach in Running Fitness (Level 3), and as the Track Coaching Lead, I have been delivering and overseeing the track programme for my local club, Seaford Striders, for over 3 years. Since 2022 I’ve been providing 121 coaching.

What I offer

I offer 121 training that is individualised to your level, your life and time commitments, and the goals that we establish together. Each program includes:

  • Initial in-person introductory profiling session.
  • Coaching plan customised to your goals, lifestyle, and ability; delivered every two weeks. No generic plans!
  • Feedback on your training, and program adjustments to accommodate your needs.
  • Additional support and session suggestions outside of running for injury prevention (e.g. plyometrics, agility, strength and conditioning).

Due to working with runners on an individual basis, spaces are very limited. As such, I occasionally have room to take on new 121 athletes.

“I’ve been a runner for over 10 years. Since working with Joel, over the last 5 months I’ve achieved PBs at 5K, 1/2 marathon, and 50K distances, staying injury free and fitting in training around my busy work and family life”

Lucy, 2023

My running background

I have been running for fun since 2012 when I reluctantly took part in a parkrun and realised how unfit I’d become. Since then I’ve participated in a range of events, from 1-mile track races to 100-mile ultramarathons across the world, and I’ve even ended up on the podium a few times along the way. I trained with Plymouth University Athletics Club during my PhD studies and now love running over the South Downs where I live, on the South Coast of the UK.

In 2017 I was injured and was eventually unable to run for over 2.5 years. I was written-off by physiotherapists and doctors alike and was brushed off with Chronic Pain Syndrome. This sparked a journey of learning and rehabilitation, working with specialists from around the world. Eventually, after a series of programs and interventions I was able to manage the pain I had, and turned that condition and ongoing proactive injury prevention into one of the key factors of my training and approach to coaching others.

A significant part of my recovery was down to having my own running coach. I worked with the brilliant Jeff Pryah for over two years to build my fitness back up, and to fine-tune my training. Since 2019 I’ve been injury free and have bettered my personal bests across all distances. I fell in love with the training and have since started coaching others.

“Joel set up a training plan for me, initially over 8 weeks in order for me to start running again. He has taken into account my health conditions and listened to what I was seeking to achieve. He has been extremely supportive and provided encouragement, particularly when I’ve been struggling and without this I could have given up.

I provide feedback after each run which he uses to adjust my plan accordingly. Joel’s coaching technique has suited me completely because he listened and emphasised how important it was for me to listen to my body, and it’s ok to adjust a plan when life gets in the way.

I would definitely recommend Joel as a training coach.”

coaching client, 2024
Joel running at the London Marathon
Joel at London Marathon